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Communication / Culture > Advertising

Killing Us Softly 4 - Advertisings' image of women

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Killing Us Softly 4 - Advertisings' image of women


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DVD Price $200

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In this new, highly anticipated update of her pioneering Killing Us Softly series, the first in more than a decade, Jean Kilbourne takes a fresh look at how advertising traffics in distorted and destructive ideals of femininity. The film marshals a range of new print and television advertisements to lay bare a stunning pattern of damaging gender stereotypes -- images and messages that too often reinforce unrealistic, and unhealthy, perceptions of beauty, perfection, and sexuality. By bringing Kilbourne's groundbreaking analysis up to date, Killing Us Softly 4 stands to challenge a new generation of students to take advertising seriously, and to think critically about popular culture and its relationship to sexism, eating disorders, and gender violence.

 

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Price is for secondary schools and colleges worldwide and for Australian universities. Universities from outside Australia please contact customer service for quote: info@artfilms.com.au
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